Fundamentals of E-Commerce & Amazon
Centent
- Introduction to e-commerce
- Differentiate between Commerce and E-commerce. Why is E-commerce Important?
- E-commerce Business Models (B2B, B2C, C2C etc) and Features of E-commerce.
- Explore E-Commerce Marketplaces (Etsy, eBay, Amazon and Daraz etc). Local vs global E-commerce.
- Understand the challenges of ecommerce marketplace & Select the suitable
- E-Commerce platform
- Fundamentals of Amazon and Amazon business model (FBA, FBM, Whole Sale, Dropshipping, PL)
- What is ASIN (Amazon Standard Identification Number) and Reverse ASIN
- Defining main category and chaild category & Exploring rating, reviews, seller feedback
- Difference between price & coupon, unit limitation, sponser products and BSR.
- What is best seller and amazon choice
Task
Assignment # 01